пропозиції роботи
Sylwia Mikiel
Marketing & PR Manager
Warszawa,
mazowieckie
Dołącz do GoldenLine i obejrzyj pełny profil tej użytkowniczki
Zobacz pełny profil
Umiejętności
Reklama
B2B
Budżety
Strategia biznesowa
Zarządzanie zmianą
Analiza konkurencji
Komunikacja korporacyjna
Komunikacja kryzysowa
Zarządzanie kryzysem
Digital Marketing
Ubezpieczenie zdrowotne
Komunikacja wewnętrzna
Przywództwo
Zarządzanie
Analiza rynku
Marketing
Komunikacja Marketingowa
zarządzanie marketingiem
Strategia marketingowa
relacje z mediami
Negocjacje
Reklama online
Marketing internetowy
Rozwój produktu
Project Management
Public Relations
Rekrutacja
Sales
Zarządzanie Sprzedażą
Social Media Marketing
Strategic Communications
Planowanie strategiczne
Strategia
Zarządzanie zespołem
E-mail marketing
Ubezpieczenia
Języki
polski
ojczysty
angielski
dobry
Doświadczenie zawodowe
Strategic Manager
Bold Strategy
• Customer acquisition and customer relationship management.
• Developing, implementing and managing the marketing business strategy and activities to meet the Customer's objectives for business retention, growth and profitability.
• Sales process optimisation, effectiveness improvement in business-to-business selling.
• Branding and developing brand communications strategies.
• Media relations.
• Developing, implementing and managing the marketing business strategy and activities to meet the Customer's objectives for business retention, growth and profitability.
• Sales process optimisation, effectiveness improvement in business-to-business selling.
• Branding and developing brand communications strategies.
• Media relations.
Marketing Department Manager, Poland at Fortum (Head of Marketing)
• Creating marketing policy for Poland
• Analysis of the market and competition, consumer research
• Acquiring and maintaining customers, common goals with the sales team
• Creating products and services, including the development of energy consulting
• Communication with the Customer
• Managing the Marketing Budget
• Analysis of the market and competition, consumer research
• Acquiring and maintaining customers, common goals with the sales team
• Creating products and services, including the development of energy consulting
• Communication with the Customer
• Managing the Marketing Budget
Marketing and PR Director, PRO
UNIQA TU SA; UNIQA TU na Życie SA
• Designing and implementing efficient marketing strategy for UNIQA.
• Planning promotion and advertising campaigns (ATL, BTL, trade marketing events).
• Supervision and management of marketing and project budgets.
• Managing the Polish brand within an international project including 20 countries.
• Performing researches and analyses, such as corporate analyses or market analyses
• Managing communication in the organisation, including communication with sales network.
• Coordinating marketing activity in the Polish UNIQA Group.
• Developing partnership and relations with third persons in order to fulfill strategic aims.
• Monitoring and reporting to the Board on the efficiency of strategies and activities.
• Planning promotion and advertising campaigns (ATL, BTL, trade marketing events).
• Supervision and management of marketing and project budgets.
• Managing the Polish brand within an international project including 20 countries.
• Performing researches and analyses, such as corporate analyses or market analyses
• Managing communication in the organisation, including communication with sales network.
• Coordinating marketing activity in the Polish UNIQA Group.
• Developing partnership and relations with third persons in order to fulfill strategic aims.
• Monitoring and reporting to the Board on the efficiency of strategies and activities.
Marketing and PR Director, PRO
• Shaping the company's image by complex management of SIGNAL IDUNA brand.
• Managing promotional and advertising activities of the company, contacts with the media and partners, supervision over cooperating PR and advertising agencies.
• Preparation of information and promotional materials (ATL, BTL, e-commerce, trade marketing events).
• Coordination of marketing cooperation with partners, over 1300 travel agencies along with corporate clients (e.g. Health Days).
• Monitoring and analysis of the competition.
• Monitoring and reporting to the Board on the efficiency of strategy and operations.
• Managing promotional and advertising activities of the company, contacts with the media and partners, supervision over cooperating PR and advertising agencies.
• Preparation of information and promotional materials (ATL, BTL, e-commerce, trade marketing events).
• Coordination of marketing cooperation with partners, over 1300 travel agencies along with corporate clients (e.g. Health Days).
• Monitoring and analysis of the competition.
• Monitoring and reporting to the Board on the efficiency of strategy and operations.
PR Senior Account Executive
• Developing public relations campaigns for the clients.
• Co-creating PR strategies/marketing strategies for the clients.
• Managing cooperation with subcontractors.
• Organization of events and press conferences.
• Co-creating PR strategies/marketing strategies for the clients.
• Managing cooperation with subcontractors.
• Organization of events and press conferences.
Szkolenia i kursy
08-12 October, 2012
UNIQA International
International Management Academy of Sales
24-25 June, 2010
Foundation of Economic Education - Polexpert
Public Endorsements, prof. Bralczyk
01-02 February, 2008
European Advisory Group
Business Negotiations Training
31 November – 1 December, 2007
European Advisory Group
Project Management
28 June, 2005
European Advisory Group
Problematic Client
UNIQA International
International Management Academy of Sales
24-25 June, 2010
Foundation of Economic Education - Polexpert
Public Endorsements, prof. Bralczyk
01-02 February, 2008
European Advisory Group
Business Negotiations Training
31 November – 1 December, 2007
European Advisory Group
Project Management
28 June, 2005
European Advisory Group
Problematic Client
Edukacja
Management, magisterskie
Warsaw University, Department of Management
Cultural Studies , magisterskie
Bolesław Prus Warsaw College of Humanities
Journalism , magisterskie
Warsaw University, Department of Journalism and Political Sciences
Specjalizacje
Marketing
Zarządzanie marketingiem
Zainteresowania
football, worldwide cultures and religions, travelling, cooking
Inne
Professional Skills and Competences:
• Touch for organization, negotiation
• Creative, inventive, resourceful
• Capable of solving problems; analytical mind
• Capable of managing Human Resources and motivating employees
• Capable of establishing authority and trust
• Highly motivated to work for the company's profit
• Capable of taking decisions and explaining them reasonably
• Responsible, Scrupulous, Reliable
• Stress resistant
• Determined
• Touch for organization, negotiation
• Creative, inventive, resourceful
• Capable of solving problems; analytical mind
• Capable of managing Human Resources and motivating employees
• Capable of establishing authority and trust
• Highly motivated to work for the company's profit
• Capable of taking decisions and explaining them reasonably
• Responsible, Scrupulous, Reliable
• Stress resistant
• Determined
Grupy
CSR i społeczne zaangażowanie pracodawców
Dla tych pracodawców, którzy w sposób odpowiedzialny, etyczny, zaangażowany uwzględniają interesy społeczne i ochrony środowiska w swoich strategiach działań na rynku, a także w s
Creative & Innovative
Najlepsze sposoby znajdywania nowych ciekawych pomysłów to kolektywne myślenie kreatywne.
A najlepsze pomysły powstają na styku różnych idei!
Marketing praktyków
Grupa poświęcona wymianie doświadczeń praktyków marketingu i komunikacji marketingowej. Mam nadzieję na niekomercyjną wymianę uwag i spostrzeżeń na temat komunikacji marketingowej na polskim rynku.
Testy Psychometryczne
To grupa dla wszystkich, którzy chcą się podzielić doświadczeniami ze stosowania testów psychometrycznych lub skorzystać z doświadczeń innych.
