Natasza Janczewska

PM of several projects at once ( most meaningful: brand rebranding , new products design - about 200 products a year, online store, mobile app)

• Marketing B2B & B2C
• Overseeing the company’s marketing budget
• Preparation and implementation of short and long-term marketing plans
• Creation and publication of all marketing material in line with marketing plans

• Cooperation with Media, Creative Agency, IT Developers and Translators
• Elaboration and revision of media-plan

• Team management (4 employees)
• Team tasks prioritization

• Leading B2B platform and online store
• Handling online stores

• Employer Branding
• Interviews with applicants and selection of new team members

• Organizing polish/foreign fairs and mass events
• Conducting internal and external product trainings
• Public Appearances

• Rebranding
• CI and NPD
• Packing design

• New Media relations (bloggers, facebook, twitter, wykop, instgram, pinterest, internet forums, youtube, G+, snapchat, foursquare, linkedin)

• Departments collaboration: Export, Sale, Lab, Forecast, Production, Product Managers

[ marketing services ]

Freelance Marketing Advisor for Micro Business and Small Business. Complex services: CI, websites design, launching, naming and sales strategies.

www.janczewska.co
***
Website should contain all my additional activities in marketing field. Unfortunately I stopped actualization in 2014. Still, portfolio is showing diversification of my marketing skills.

[ breathalysers, water filters ]

CSR:
• Running company foundation 'Ile mogę wypić?' (first in Poland online breathalyser)

B2C:
• 50% online stores number increasing (from 23 up to 46)
• Holistic product support: SEO, photo sessions, sales channels management
• Social Media: Facebook, G+
• Graphic designs: leaflets, catalogues, UI

B2B:
• National and international fairs support
• Fairs showrooms design

[ risk management for forex ]

• Launched the company on the Polish market
• Management of subordinate team and leading to its development (4 employees)
• Creation and realization of marketing campaigns and updating of the brand’s architecture
• Elaboration and revision of media-plan, media cooperation
• Planning and control of marketing/PR budgets and strategies
• Preparation and inspection of Brand Book

• Company representation in the outside environment

[ 15 employees ]

First in Poland secondhand shop with omnichanel sales strategy started in 2010. Managed to combine conventional channels, Facebook, G+, Instagram, online store and mobile app resulted an increase in sales volume and 6 stationary secondhand shops in 2 different Voivodeship.

***
www.taniaszafa.co

Thanks to Bluerank I mastered the power of SEO, SEM and link popularity and I completed my bachelor thesis on "Characteristic of Presell Page on the basis of website positioning rules applied by Google".

While I realize at my age one shouldn't mention their internship in their resume, I like to express my gratitude for all lifechanging experiences and great people thanks to whom I made the most important step towards my career.

Student Practice:
• Association MERITUM, Vice-president to Crisis Situation (61 employee)
• SKN SFI, Vice-president to Crisis Situation
• First in Poland Student Investment Fund, Director (14 employee)
• A scholar of Foundation L. Paga

Co-operation with companies: J.P. Morgan, GPW, OSTC, KPMG, Infosys, OPERA TFI, BGZ BNP Paribas, STATE STREER, xib, kdpw, Novo

• 10 years of experience, Dance Instructor
• 10 years of experience, Camp Counselor