Marcin Domański

Researching to identify clients, sector opportunities, and competition
Setting pricing to meet revenue and profitability goals
Setting product mix to meet margin improvement targets
Setting product strategy to meet both top and bottom line targets
Developing product strategies to meet Lean Six Sigma standards (part of becoming Green Belt LSS- started in January 2013)
Developing marketing literature, ensuring valid, current and accurate content.
Creating marketing collateral, including white papers and technical papers.
Coordinating events including meetings, speaking engagements, seminars, trade shows and exhibits
Maintaining organization Web site: up to date the pictures, copy, announcements, attendance, etc.
Planning and concept development and execution of print and other media campaigns
Monitoring corporate communications plan and strategy
Aligning organization/ product group strategy with brand strategy
Maximising customer value through cross-selling and margin maximisation
Manage autonomously, on a day-to-day basis, the implementation of agreed marketing activity, product and company activities. To ensure that all agreed activity is delivered on time, within budget and to a high standard (all plans are being prepared to meet SMART standards- Simple, Measurable, Achievable, Result-orientated, Timed)
Delivering, in conjunction with Sales Managers a programme of product developments that enhance value whilst ensuring product differentiation and competitiveness. Carry out direct product promotion
Creating and taking sole responsibility for the annual Marketing Plan for the region (dedicated product group- Adhesives and Tapes) in line with the global plan, including defining the required activities and associated budget, ensuring that all activities deliver a return on investment.
Brief and train the sales force and distributors organization
Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.

Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
Overseeing the production of newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers
Monitoring product distribution and consumer reactions
Supervising campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
Setting new product pricing and managing price on existing market
Developing growth targets, business objectives and brand strategies for the smart brand that aligns with global business plan
Executing of trade and promotional activities
Managing advertising and promotion/ product funds
Define the product strategy for smart as a product and as a brand
Work with external third parties to assess partnerships and other opportunities
Develop the core positioning and messaging for the product/ brand
Set pricing to meet revenue and profitability goals
Deliver a weekly/ monthly retail forecast/ targets
Propose an overall budget to ensure success
Brief and train the sales force at quarterly sales meetings
Managing smart fortwo life cycle from strategic planning to tactical activities
Ensuring that product specifications/ special offers/ limited- local editions relate to defined customers’ needs

Define the product strategy and roadmap for A & B-Class
Work with external third parties to assess partnerships and other opportunities
Develop the core positioning and messaging for the product
Set pricing to meet revenue and profitability goals
Deliver a weekly/ monthly retail forecast
Propose an overall budget to ensure success
Brief and train the sales force at quarterly sales meetings
Managing A & B-Class life cycle from strategic planning to tactical activities
Ensuring that product specifications relate to defined customers’ needs
Preparing marketing activities (ATL/BTL)

Recruit, hire, train, evaluate and counsel store employees. Schedule, organize and direct assignments
Maintain, encourage and possess ownership mentality
Develop and implement employee performance evaluations and improvement plans
Effectively manage employee turnover. Provide a positive working environment and handle employee issues appropriately and in a timely manner
Resolve customer problems or complaints by determining optimal solutions
Ensure interior and exterior of store is maintained to company standards
Utilize labor management tools, including effective scheduling, to maximize productivity, profitability and margins
Encourage store employees to take ownership for their performance and career development plans; follow up on a regular basis
Provide exceptional customer service and ensure the employees also provide the same level of service
Communicate, execute, and manage marketing programs
Conduct regular store meetings
Ensure employee awareness of safety and emergency procedures
Maintain and utilize surveillance equipment
Maintain adequate store supplies
Manage store revenue, including cash handling, deposit reconciliation and delivery of deposits to bank
Execute and monitor loss prevention and shrink programs
Management of all store operational issues, to include store housekeeping, store administrative duties, physical inventories, price changes, etc
Ensure all orders are properly documented and released for pick-up

Prepairing running activities for teambuilding

The training and supervision of all staff
The monitoring and control of all goods in and out
The maintance of the shed and yard
Liasing with drivers and forman and being their point of contact with vehicle and site kit issues
Being involved at the beginning of the year in setting warehousing and stuff budgets and keeping to them
Keeping up Witney UK’s Health and Safety policy in the yard and keeping up to date with vehicle and machinery testing/maintance