пропозиції роботи
Maciej Dzięgielowski
Trade Marketing Manager Philips Polska
Warszawa,
mazowieckie
Dołącz do GoldenLine i obejrzyj pełny profil tego użytkownika
Zobacz pełny profil
Umiejętności
Analiza rynku
Shopper Marketing
Języki
angielski
biegły
niemiecki
podstawowy
Doświadczenie zawodowe
Trade Marketing Manager
Key areas of responsibility:
. shopper marketing for all domestic and personal care categories: Philips, Philips Sonicare, Saeco
. offline & online trade marketing in strategic channels: display, promotion, e-commerce, out-of store, sales fieldforce
. management of Sales Promoters Team
. key performance indicators: net sales growth, market shares, A&P budget, margin, profit; digital performance parameters; subordinates parameteres.
Key skills:
. e-commerce
. launching new categories on the market
. managing dispersed sales team.
Special achievements:
. no. 1 in market shares
. launch of new categories into Polish retail
. Philips Global Shopper Marketing Awards
. TM supervising in CEE and Baltics.
. shopper marketing for all domestic and personal care categories: Philips, Philips Sonicare, Saeco
. offline & online trade marketing in strategic channels: display, promotion, e-commerce, out-of store, sales fieldforce
. management of Sales Promoters Team
. key performance indicators: net sales growth, market shares, A&P budget, margin, profit; digital performance parameters; subordinates parameteres.
Key skills:
. e-commerce
. launching new categories on the market
. managing dispersed sales team.
Special achievements:
. no. 1 in market shares
. launch of new categories into Polish retail
. Philips Global Shopper Marketing Awards
. TM supervising in CEE and Baltics.
Category & Customer Marketing Manager
Key areas of responsibility:
. Customer marketing for all chocolate brands: M&M’s, Snickers, Twix, Mars, Bounty, Milky Way, Celebrations
. leading 4 Channel Teams: Discounters, H&S, C&C, Convenience
. trade marketing deployment: category management projects, promotions, brands activations, exposition tools
. market analysis (internal data, Nielsen, Dunnhumby, GfK)
. Team development
. key performance indicators: sales growth, market shares, A&P budget, profit; subordinates parameters.
Key skills:
. leading cross-functional teams
. deep market analysis
. meet the tight deadlines.
Special achievements:
. category management project with the biggest FMCG retailer in Poland
. launch new categories into Polish market . yearly coordination ca. 60 activations.
. Customer marketing for all chocolate brands: M&M’s, Snickers, Twix, Mars, Bounty, Milky Way, Celebrations
. leading 4 Channel Teams: Discounters, H&S, C&C, Convenience
. trade marketing deployment: category management projects, promotions, brands activations, exposition tools
. market analysis (internal data, Nielsen, Dunnhumby, GfK)
. Team development
. key performance indicators: sales growth, market shares, A&P budget, profit; subordinates parameters.
Key skills:
. leading cross-functional teams
. deep market analysis
. meet the tight deadlines.
Special achievements:
. category management project with the biggest FMCG retailer in Poland
. launch new categories into Polish market . yearly coordination ca. 60 activations.
Account Sales Adviser
Key areas of responsibility:
. plan and execution of sales turnover on dedicated area (all chocolate and petcare brands)
. account management of Polish local chains of stores
. increasing brands distribution and visibility
. to manage merchandisers Team
. key performance indicators: sales turnover, in-store shares.
Key skills:
. sales and negotiation skills.
. plan and execution of sales turnover on dedicated area (all chocolate and petcare brands)
. account management of Polish local chains of stores
. increasing brands distribution and visibility
. to manage merchandisers Team
. key performance indicators: sales turnover, in-store shares.
Key skills:
. sales and negotiation skills.
Marketing Specialist Non Grocery
Key areas of responsibility:
. to manage the loyalty/sales projects (breeders, pet stores and vets channel)
. Pedigree and Whiskas sponsorship of the biggest pet shows
. organization of trade meetings and trainings for Customers
. key performance indicators: sales turnover, conversion, A&P.
Key skills:
. marketing principles
. business project management
. events management.
. to manage the loyalty/sales projects (breeders, pet stores and vets channel)
. Pedigree and Whiskas sponsorship of the biggest pet shows
. organization of trade meetings and trainings for Customers
. key performance indicators: sales turnover, conversion, A&P.
Key skills:
. marketing principles
. business project management
. events management.
Private Label Specialist
Key areas of responsibility:
. to prepare portfolio for international accounts: recipe, packaging, legal texts, logistics, in-store communication.
. to prepare portfolio for international accounts: recipe, packaging, legal texts, logistics, in-store communication.
Szkolenia i kursy
Marketing
. Creating Strategies of Desire (2012)
. Consumer insights (2007)
. Turning consumer insights into market activation (2007)
. Marketing foundations (2007)
. Building powerful brand (2008)
Finance
. Profitable Growth (2007)
. Finance management in a company (2008)
E-commerce
. Digital@Scale - Search
. Digital@Scale - Digital Sales
. Digital@Scale - Content Management
. Digital@Scale - Campaign Management
. Digital@Scale - Social Media
. Digital@Scale - Digital Analytics
Sales
. Selling skills1-2 (2009)
. Negotiation (2009)
. Category management (2009)
. Rules of co-operation with international accounts (2010)
. Rules of co-operation with local key chain of stores (2010)
Other
. Leading People
. Consulting Skills
. Project management (2008)
. Think on your feet (2009)
. LEAN Academy (2015, 2010)
. training sessions within International Shoppermarketing Congress POPAI Poland
. Creating Strategies of Desire (2012)
. Consumer insights (2007)
. Turning consumer insights into market activation (2007)
. Marketing foundations (2007)
. Building powerful brand (2008)
Finance
. Profitable Growth (2007)
. Finance management in a company (2008)
E-commerce
. Digital@Scale - Search
. Digital@Scale - Digital Sales
. Digital@Scale - Content Management
. Digital@Scale - Campaign Management
. Digital@Scale - Social Media
. Digital@Scale - Digital Analytics
Sales
. Selling skills1-2 (2009)
. Negotiation (2009)
. Category management (2009)
. Rules of co-operation with international accounts (2010)
. Rules of co-operation with local key chain of stores (2010)
Other
. Leading People
. Consulting Skills
. Project management (2008)
. Think on your feet (2009)
. LEAN Academy (2015, 2010)
. training sessions within International Shoppermarketing Congress POPAI Poland
Edukacja
stosunki międzynarodowe, magisterskie
Collegium Civitas
stosunki międzynorodowe, licencjackie
Wyższa Szkoła Europejska im. ks. J. Tischnera w Krakowie
Specjalizacje
Marketing
Zarządzanie marketingiem
Zainteresowania
commentary literature, foreign politics, electronic music, playing the drums, running and gym training
Inne
e: maciej.dziegielowski@gmail.com
m: +48 512 409 200
m: +48 512 409 200
Grupy
b2b BUSINESS. Informacje, dyskusje, szkolenia
Na tym forum nie zamieszczamy ogloszen businessowych. Jest przeznaczone do dyskusji najlepszych sposobow prowadzenia businessu na skale co najmniej hurtowa, lacznie z expansja na teren Unii. Wspolprac
b2b HURT Kupię
Tu prosze zamieszczac ogloszenia dla firm handlujacych towarem hurtowo. Nie ma miejsca dla ogloszen drobnych.
Ogloszenia powinny byc w miare precyzyjne i fachowe.
b2b HURT Sprzedam
Ogloszenia firm sprzedajacych hurtowo. Dla kupujacych Hurtem: www.goldenline.pl/forum/kupie-towar-w-ilosciach...
Nie ma miejsca dla ogloszen drobnych.
b2b Reklama, gadżety, urządzenia, usługi
Oferty i zapotrzebowania na gadgety, materialy i urzadzenia reklamowe, uslugi
Business Marketing
Marketing Sekrety. Social Media Marketing. Marketing wirusowy, marketing szeptany, event marketing, experiential marketing, guerilla marketing, marketing doświadczeń, content marketing.
Category Management
Grupa Category Management jest grupą nieformalną. Zrzesza osoby zawodowo związane z Category Managementem, czyli pracą nad wzrostem sprzedaży kategorii produktów. Ma na celu wymianę informacji, opinii
FMCG Sprzedaż nowoczesna
Grupa skupiająca osoby pracujące w [b]firmach FMCG[/b], które są odpowiedzialne za sprzedaż do [b]sieci handlowych[/b].
