Kinga Krepa

Currently at The Hague University of Applied Sciences I'm supporting the implementation of the university’s internationalisation policy and a long-term marketing and positioning
strategy.

The reporting and communications activities at ESA’s Human Spaceflight Directorate, which involved:
• Drafting the Directorate’s formal and internal reports and inputs to the ESA’s quarterly external publication ‘Bulletin’ and ESA's Annual Report.
• Design, development, implementation and maintenance of the Directorate’s Intranet Community Site.
• Writing articles for ESA Intranet Portal and preparation of ad-hoc presentations and facts sheets.

Infrastructure Sourcing Project: development and delivery of internal communication and organisational change activities to support Shell's IT infrastructure group during the IT outsourcing process:
- Managed change communication events: coordinated and arranged internal and external high-pressure events and supported the development of relevant contents (global webcasts with 3000+ participants, teleconferences, F2F engagements, and staff/milestone events).
- Developed and maintained project website: recommended re-design, promotion/marketing, published content, ensured its effectiveness as a one-stop repository for all project related news and information.
Supported project managers in the development of communication material as well as measurement on effectiveness of the overall project communication & engagement activities versus stakeholder commitment targets.
- Co-created internal newsletter: recommended content, worked on layout, design and distribution.
- Received Special Recognition Awards for Infrastructure Leadership Conference Support, and for overall project support.

-Marketing and Communication -- planning, implementation and creative process
-Research -- design and analysis of consumer and market research
-Event Marketing & Organization -- planning and coordination

Previous projects:
International marketing research project for The Hague University and Nyenrode University:
- Researched and wrote paper on latest approaches in identifying and appealing to potential students within the international community in the Netherlands.
- Qualitative and quantitative research plus social networks analysis.
- Developed an international marketing plan, which became a basis for further marketing planning of the universities.

Research project for The Hague University:
- Lead the group of ten international students and managed an international research project for The Hague University. Research results have been used by the marketing department in the University’s marketing campaign.

General assistance with sponsorship and PR of the Art 4 Aid project (organizaed to support the professional development of young artists from 40 countries .The core of the project was to offer artists an exhibition space in the heart of Amsterdam in April 2007. Organized by JCI in order to raise funds for Unicef)

Representing the publishing house and printing broker on the local country market:
- Established and managed relationships with customers on the Dutch market.
- Planned and executed all marketing and promotional activities.
- Sales, negotiations and key account management in Polish, English and Dutch.

Assisted with seminars, presentations and general coordination of the conference

Assistance with project management and daily activities of brand strategy consultancy:
• Conceived, researched and wrote marketing communication plan for Spanners based on the boundary spanning theory, which the management implemented.
• Contributed to workshops and preparation of power point presentations on brand extension, brand positioning, strategic brand design and design leadership.
• Initiated and developed customer relation management system, which the management implemented and is currently using.
• Coordinated the design agency selection for the Nederlands Fotomuseum, which resulted in successful redesign of museum’s house style.

Helped organize and deliver weeklong seminar of 30 journalists from new EU member states. Tasks included: translation, assisting in company and ministry visits, guiding journalists and logistics