Justyna Szutko

Preparing long term strategy of Ambra business in all trade channels,
Managing the process of strategy acceptance within the organization,
Recommending the structure and leading the creation of annual operation plans,
Ensuring coherent way of working considering Ambra’s portfolio and trade activities,
Preparing growth and investment KPIs for each channel,
Creating category vision in co-operation with brand building team;
Managing the communication with the Sales Department about the priorities and strategies for each category

Creating strategies and promotion plans for the following brands: Nestle Aquarel, Perrier, Vittel, Aqua Panna, S. Pellegrino;
Researching consumer markets, monitoring market trends and identifying potential areas of investment,
Involvement in the development of the company’s long term planning that identifies new business opportunities, markets and partners,
Responsible for co-creation and implementation of short and long term trade marketing strategies for all brands from Nestle Waters portfolio and in all trade channels,
Team management

Responsible for co-creation and management of trade marketing activities, preparing and developing innovative POSM, managing sub-contractors and the trade marketing budget.

Creating a strategy for the polish market launch of the products from the ‘Home Lighting Accessories’ category, managing the trade marketing activities in the consumer channel;

Ensuring marketing offers deliver significant ROI
•Preparing trade marketing tools to help achieve sales growth targets
•Working closely with marketing department to deliver results through customer based sales activities.
•Assisting in creation of consumer development projects on the polish market, from concept development and budgeting to implementation and evaluation

Team Leader of Competitive Intelligence Department
•Managing the team of two employees
•Conducting a research and identifying both trends in the marketing environment and market strategies of competitors
•Leading the project “European Funds for Unilever’s Distributors”

•Dealing with extremely difficult clients to recover overdue payments
•Handling all the liaisons and administrative duties arising from installment sale transactions
•Collecting annual reports from main customers
•Rating the financial situation of the biggest clients and preparing their credit limits

•Coordinating with the logistic partner the availability and deliveries of goods to the customers
•Maintaining and regularly updating customer data base
•Reviewing customer inquiries, problems, requests, and suggestions and determining appropriate solutions and/or response