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Hurun Report

Hurun Report is a leading luxury publishing and events group, comprising a magazine and active events business targeted at China’s high net worth individuals.

Established in 1999 by Rupert Hoogewerf, the ‘godfather’ of the China Rich List, Hurun Report today is widely recognized as the foremost authority in tracking the rapid changes amongst China’s high net worth individuals. Hurun Report magazine comes out eight times in 2007 and reaches the households of 40,000 proven wealthy Chinese individuals and their advisers. Hurun Report’s flagship product is the China Rich List™, considered the bible of wealth and de-facto Who’s Who of Chinese business. Other key products include the ground-breaking China Philanthropy List™, a benchmark report on the state of charitable donations in China, and the Best of the Best Awards™ , the annual brand and lifestyle preferences of China’s high net worth individuals. The awards are drawn on the results of 1000 one-on-one surveys of this elite segment of society, the largest and most authorative survey of its kind.

Hurun Report’s personal relationships with China’s high net worth individuals provide the basis for its innovative conferences and lifestyle dinners. The Best Things in Life, for example, is a series of lifestyle events, designed as an education platform for luxury brands to meet with China’s high net worth individuals. Since 2004 it has raised US$320,000 for local charities. Some of the best-known musicians in China have performed for Hurun Report events, including the pianists Lang Lang and Kong Xiangdong, as well as the violinists Lu Siqing and Huang Mengla (on two of the rarest violins in the world: Stradivari and Guarneri). In July 2003, Hurun Report hosted the China Entrepreneurs Summit, together with Euromoney, for 250 of China's leading entrepreneurs and featuring an address from Tony Blair.

Hurun Report Books. Hurun Report has written six books on the rise of China’s private sector (in Chinese language).

China's Rich List – The Inside Story (published by Shanghai Lexicographical Publishing House, August 2006) sets out for the first time the background leading up to the creation of the first list in 1999 together with the resulting impact on the international and domestic markets. In this provocative and engaging book, Hoogewerf tells the story of the rise of modern Chinese capitalism, of the entrepreneurs whose dreams succeeded and are building world-beating companies, and of those entrepreneurs whose dreams crashed down to earth.

In 2002 and 2003, Hurun Report wrote a series of four books on entrepreneurship in China together with a yearbook on the Who's Who of China’s richest individuals. Qualities for Wealth sets out ten characteristics that make up a successful entrepreneur. Key Moments in Wealth Creation highlights the critical turning points for China's entrepreneurs, who describe when these moments arose and the factors that influenced their decision-making. Fortune Genes explores the values our entrepreneurs profess and the way they educate their children, with a view to providing a benchmark against which people can measure their own success. Emotional Make-up of China's Entrepreneurs is a book that takes a unique look at the evolvement of the relationships between China's entrepreneur over the past twenty years and their family, business partners, friends and country. The 2002 Who's Who of China is a yearbook of the richest people in China.

Hurun Report Tracking China's Rich Newsletter is a fortnightly newsletter tracking the investment and business interests of China's richest people. Distribution is to 3,000 entrepreneurs in China with personal assets of US$10m+.

About Rupert Hoogewerf

Founder and compiler of the China Rich List, now in its tenth straight year. Curious to know who was behind China's fast-growing private sector, Rupert in 1999 founded the China Rich List with two students from Shanghai's Donghua University, publishing the first four years in Forbes magazine. Since then, the China Rich List has become an eagerly awaited annual event for China's private sector.

A qualified chartered accountant, Rupert was seven years at Arthur Andersen. He graduated in Chinese and Japanese from Durham University in the UK in 1993.

Over the years, Hurun Report and Rupert have won numerous awards for its ground-breaking lists. Rupert won Neweekly magazine's prestigious 2002 Person of the Year award for his contribution to the understanding of wealth in China. In 2004, Rupert was named one of the 100 Top Influencers in China's Globalization by Global Entrepreneur magazine. In 2005, China Entrepreneur magazine named the Hurun Report China Rich List as one of the ten most important business events of the past twenty years.

2002 Person of the Year

In recognition of his contribution to the understanding of wealth creation in China, Hoogewerf was awarded the prestigious “2002 Person of the Year” by Neweekly magazine. Other winners have included Bora Milutinovic (2001), the coach who steered the Chinese soccer team to its first World Cup Finals; Zhong Nanshan (2003), the SARS whistleblower; Liu Xiang (2004), China’s first Olympic gold medalist on the track; Li Yuchun (2005), winner of China’s inaugural Super Girl, the Chinese equivalent of Pop Idol; and Yi Zhongtian, for his reinterpretations of classic literature.

history

2008.4 Fifth year anniversary of the Hurun Philanthropy List released

2008.1 2008 best of best released

2007.10 2007 china Rich List released

2007.5 2007 Most Valuable Chinese Brands released

2007.4 2007 china philanthropy list released

2006.10 2006 china rich list released

2006.8 Rupert Hoogewerf today released his sixth book 'China's Rich List – The Inside Story', published in Chinese by Shanghai Lexicographical Publishing House.

2006.4 Hurun Report release 2006 china philantrophy list

2006.1 2006 best of the best -- preferred brands of china's richest released

2005.10 2005 china rich list released

2005.6 Hurun Report held a Private Dinner with Rolls-Royce for twenty five of Shenyang's top private entrepreneurs at the Kempinski Shenyang

2005.5 Hurun Report hosted the Best Things in Life – Bentley Golf Tournament and Charity Dinner

2005.4 2005 china philanthropy list and china corporate givers list released

2005.2 2005 top-searched brands and entrepreneurs survey released

2005.1 first beijing best things in life

2005.1 2005 entrepreneurs lifestyle survey released

2004.12 second shanghai best things in life

2004.10 2004 china rich list released

2004.10 2004 bentley power list released

2004.7 2004 china cfo survey released

2004.5 2004 china philanthropist list released

2004.4 first shanghai best things in life

2004.1 2004 top-searched brands and entrepreneurs survey released

2003.10 2003 china rich list released

2003.7 chinamoney entrepreneurs summit (with tony blair)

2003.4 four books published on entrepreneurship in china

2002.12 rupert wins neweekly magazine's prestigious '2002 person of the year'award

2002.11 publication of first book on china's entrepreneurs

2003.10 2003 china rich list released

2002.10 2002 china rich list released

2001.10 2001 china rich list released

2000.10 2000 china rich list released

1999.10 1999 china rich list released

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