Temat: Christmas shopping and business innovation.

That was me in the local mall today :)
Probably you are doing your shopping too or its happening soon.

Every year we go through the process and we think there is not new to come up with
for small and large businesses.
I mean you know that they will try to sell you socks, aftershave, perfume, christmas trees etc.

BUT!

Today I learned that there is so much white space - space for improvement.

#1 Do you ever wander cluessly around shops and can't make up your mind what to get
for your husband/boyfriend/girlfriend/mom/dad etc.?
I spent an additional 1hr today doing just that.

#2 Are you the one who LOVES wrapping presents or HATE wrapping them?
I am the latter :)

Now for point #1 there is a simple solution - a personal gift assistant!

How cool would it be to have someone by your side while you are browsing for the perfect gift
advising you on the best choice suitable to a given person (based on personality/interests/age etc.0

Point no. #2 has been solved and a lovely lady at the mall wrapped my gifts :)




Think about that if you run a small/local store that cashes out on Christmas
or even better if you run a large TESCO because honestly we need those assistants around!

Enjoy your Sunday,

Krzysztof Dargiewicz