Doświadczenie zawodowe
Product Manager Kérastase & Kéraskin Esthetics
Development of a selective professional brand with contribution and emphasis on its' growth through marketing focused actions on both the customer and end consumer
Key job accountabilities:
• Strategy: taking the lead for the brand in creating and implementing new product launch strategies in order to co-ordinate its successful growth
• Promotions: creating effective promotions to achieve the marketing objectives of the brand
• Media: working with PR manager to support the development of highly effective advertising based on international campaigns to drive consumer awareness and brand image
• POS: designing and implementing all in store marketing materials
• Operations: managing all aspects of the brand (market analysis, forecasting, stock management, tracking launch performances, etc.)
• Commercial: working with commercial teams to ensure strong relationships with retailers and the achievement of commercial targets and in-store execution
• Budget: managing the promotions/media/point-of sales budget
Key job accountabilities:
• Strategy: taking the lead for the brand in creating and implementing new product launch strategies in order to co-ordinate its successful growth
• Promotions: creating effective promotions to achieve the marketing objectives of the brand
• Media: working with PR manager to support the development of highly effective advertising based on international campaigns to drive consumer awareness and brand image
• POS: designing and implementing all in store marketing materials
• Operations: managing all aspects of the brand (market analysis, forecasting, stock management, tracking launch performances, etc.)
• Commercial: working with commercial teams to ensure strong relationships with retailers and the achievement of commercial targets and in-store execution
• Budget: managing the promotions/media/point-of sales budget
Edukacja
Specjalizacje
Marketing
Zarządzanie produktem
Grupy
Akademia Leona Koźmińskiego
Niepubliczna szkoła wyższa o statusie akademii założona w 1993 r. Najbardziej akredytowana
i najwyżej notowana w międzynarodowym rankingu Financial Times szkoła biznesu w Europie
Środkowo-Wschodniej
Event Engineering
Forum o eventach, technologiach eventowych, telebimach, laserach, nagłośnieniu i oświetleniu. A także o multimedialnych scenografiach. Zapraszam wszystkich związanych z branżą eventową.
Telebimy
Grupa o telebimach reklamowych. Zapraszam wszystkich którzy planują zakup telebimu do celów reklamowych i nie tylko.
BLOG grupy: http://blog.telebimy.biz
WYZSZA SZKOLA BIZNESU _NATIONAL LOUIS UNIVERSITY
Grupa skupia absolwentow,studentow oraz przyjaciol naszej uczelni
ZAAWANSOWANA PERSWAZJA
Jak przekonywać innych do swoich pomysłów (nawet, jeśli wmawiali Ci, że nie masz umiejętności perswazyjnych)?