пропозиції роботи
Anna Sękowska
Company Co-owner, Independent Marketing Consultant, Business&Media Trainer
Warszawa,
mazowieckie
Dołącz do GoldenLine i obejrzyj pełny profil tej użytkowniczki
Zobacz pełny profil
Doświadczenie zawodowe
Independent Marketing Consultant, Business and Media Trainer
.
Specialities:
- multimedia communication strategies, media synergy and integrated communication planning
- brand strategy development
- insights and research
- off-line and on-line media planning/buying
- digital communication
- ROI optimisation and modeling
- competition analysis
- Client service
- multimedia communication strategies, media synergy and integrated communication planning
- brand strategy development
- insights and research
- off-line and on-line media planning/buying
- digital communication
- ROI optimisation and modeling
- competition analysis
- Client service
Co-owner of fashion brand
MAKO www.mako-store.pl
- marketing strategy
- local and international sales development
- PR and media relations
- e-commerce
- product design and development
- communication design
- local and international sales development
- PR and media relations
- e-commerce
- product design and development
- communication design
Group Account Director
Formed and led a Client-service team with 10 subordinates,
Designed and implemented media strategies for key Clients: Grupa Żywiec (Heineken Group), McDonald's, HP, Bakoma, Provident, Polbank, Deutsche Bank, Nutricia, Raisio, Walmark
Competence:
• Team management
• Client Service
• Communication strategies development (offline and online), also using econometric modelling
• Multimedia campaigns planning/buying (Internet: Display, SEM, performance marketing, social media; mobile, TV, Radio, Print, OOH, Kino, ambient)
• Market and competition analysis; target group analysis
• Negotiations with media suppliers
8 media awards
Several pitches won, e.g. Grupa Żywiec (Heineken Group), Provident, Raisio.
Trainer at OMD School
Designed and implemented media strategies for key Clients: Grupa Żywiec (Heineken Group), McDonald's, HP, Bakoma, Provident, Polbank, Deutsche Bank, Nutricia, Raisio, Walmark
Competence:
• Team management
• Client Service
• Communication strategies development (offline and online), also using econometric modelling
• Multimedia campaigns planning/buying (Internet: Display, SEM, performance marketing, social media; mobile, TV, Radio, Print, OOH, Kino, ambient)
• Market and competition analysis; target group analysis
• Negotiations with media suppliers
8 media awards
Several pitches won, e.g. Grupa Żywiec (Heineken Group), Provident, Raisio.
Trainer at OMD School
Edukacja
Dziennikarstwo, specjalizacja Marketing Medialny i PR, magisterskie
Uniwersytet Warszawski
Specjalizacje
Media/Sztuka/Rozrywka
Planowanie i zakup mediów
Grupy
Uniwersytet Warszawski
Uniwersytet Warszawski, założony w 1816 roku, jest największą polską
uczelnią i jednocześnie jedną z najlepszych w kraju.
