пропозиції роботи
Aleksandra Maria Sapoznikow-Bystry
Digital Business Manager
Warszawa,
mazowieckie
Dołącz do GoldenLine i obejrzyj pełny profil tej użytkowniczki
Zobacz pełny profil
Języki
angielski
biegły
rosyjski
dobry
włoski
podstawowy
Doświadczenie zawodowe
Marketing Communications Manager (Digital Lead)
- Drive collaboration in order to maximize lead generation and awareness marketing campaigns.
- Build, coach and inspire online team.
- Online marketing budget management.
- Optimize strategies to drive online traffic to the company website.
- Adapt global strategies for digital activities in local subsidiary.
- Maximize the ROI from marketing campaign.
- Owner of the Project: "Wyzwania CMO 2014 czyli dokąd zmierza marketing" & "Microsoft Security Trends 2015 Report": https://www.trustedcloud.pl/securitytrends2015
- Build, coach and inspire online team.
- Online marketing budget management.
- Optimize strategies to drive online traffic to the company website.
- Adapt global strategies for digital activities in local subsidiary.
- Maximize the ROI from marketing campaign.
- Owner of the Project: "Wyzwania CMO 2014 czyli dokąd zmierza marketing" & "Microsoft Security Trends 2015 Report": https://www.trustedcloud.pl/securitytrends2015
Senior Online Marketing Specialist
- Supervise all online advertising and marketing initiatives on Microsoft main page.
- Drive collaboration with business/marketing groups in order to maximize campaign effects.
- Optimize SEO campaign.
- Campaign management and measurement: define targets and implement appropriate tracking to measure campaign results.
- Drive collaboration with business/marketing groups in order to maximize campaign effects.
- Optimize SEO campaign.
- Campaign management and measurement: define targets and implement appropriate tracking to measure campaign results.
Senior Integrated Marketing Communications Specialist
- ATL & BTL marketing activities management.
- Supervise the marketing budget spending and ROI measurement.
- Orchestrating and managing integrated marketing communications, planning and execution for chosen Business Groups campaigns.
- Drive the global awareness campaigns.
- Owning the organization of the most famous roadshow in the IT segment: Microsoft Office System Technologies (MOST), which has been run in 8 major cities in Poland for 3 months, with the number of participants reaching 1500.
- Management of marketing communications and marketing mix selection for Microsoft Technology Summit 2009 and 2010 editions management.
- Supervise the marketing budget spending and ROI measurement.
- Orchestrating and managing integrated marketing communications, planning and execution for chosen Business Groups campaigns.
- Drive the global awareness campaigns.
- Owning the organization of the most famous roadshow in the IT segment: Microsoft Office System Technologies (MOST), which has been run in 8 major cities in Poland for 3 months, with the number of participants reaching 1500.
- Management of marketing communications and marketing mix selection for Microsoft Technology Summit 2009 and 2010 editions management.
Microsoft Sp. z o.o., BDM Audience IMC Specialist
- Microsoft Academy for University Hires (MACH) program job position, in marketing stream.
This program is designed to support and develop graduates from top colleges and universities around the world. MACH’s strength is that it enables people to perform real work on major projects within a framework of support, assessment, and review processes, which is perfect for identifying your strengths and building upon them.
Interview with me is available on career site:
http://www.microsoft.com/poland/careers/wywiad.mspx
Graduated MACH Program with high honors.
This program is designed to support and develop graduates from top colleges and universities around the world. MACH’s strength is that it enables people to perform real work on major projects within a framework of support, assessment, and review processes, which is perfect for identifying your strengths and building upon them.
Interview with me is available on career site:
http://www.microsoft.com/poland/careers/wywiad.mspx
Graduated MACH Program with high honors.
Szkolenia i kursy
- INSEAD Online Challenging Customers through Business Model Innovation (https://www.youracclaim.com/badges/2bc83b73-ee9e-4865-81b3-5d255ad50517 ).
- August 2008 - Storytelling Assessor Worksheet - preparing a project about “Child Online Safety”, which was awarded with MACH Marketing Excellence award.
- June 2008, Athens, Greece - Career Strategy Workshop and Graduation.
- March 2008, Seattle, USA - Branding & Customer Engagement in the Digital Media Universe (Duke University).
- February 2007, Portugal, Lisbon - Power Presentation Skills, (Duke University).
- February 2007, Portugal, Lisbon - Negotiation Skills, (Duke University).
- August 2008 - Storytelling Assessor Worksheet - preparing a project about “Child Online Safety”, which was awarded with MACH Marketing Excellence award.
- June 2008, Athens, Greece - Career Strategy Workshop and Graduation.
- March 2008, Seattle, USA - Branding & Customer Engagement in the Digital Media Universe (Duke University).
- February 2007, Portugal, Lisbon - Power Presentation Skills, (Duke University).
- February 2007, Portugal, Lisbon - Negotiation Skills, (Duke University).
Edukacja
Master Degree in Management and Marketing., magisterskie
Szkoła Główna Handlowa w Warszawie
Specjalizacje
Marketing
Badania marketingowe
Marketing
Kampanie marketingowe/Eventy
Marketing
Komunikacja marketingowa
Marketing
Marketing internetowy i mobilny
Marketing
Zarządzanie marketingiem
Zainteresowania
- Music and singing (voice leader and member of Microsoft company band)
Inne
Driving license cat.B
Grupy
Business Marketing
Marketing Sekrety. Social Media Marketing. Marketing wirusowy, marketing szeptany, event marketing, experiential marketing, guerilla marketing, marketing doświadczeń, content marketing.
Dress Code czyli Etykieta Ubioru
Zasady dobierania odpowiedniego ubioru w sytuacjach biznesowych i nie tylko. Co wolno, a czego nie wypada założyć?
Marketing Interaktywny
Grupa dla osób zainteresowanych tematyką dynamicznie rozwijającej się branży IT i Nowych Mediów
Network Marketing
MLM, Multi Level Marketing, Marketing Sieciowy, Affiliate Marketing, Marketing Wielopoziomowy, Marketing Internetowy. Wspólne budowanie struktur MLM.
